Arcade & Redemption continued
Displaying Matches 16 thru 28 of 28 Found. BACK
How To Operate Cranes
Frank Seninsky
After moderating the "Merchandising Seminar" at AMOA last November, it became very obvious to me that some crane operators do little more than throw plush animals into any . . .
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50 Ways to go Broke Doing Redemption
Frank Seninsky
Everyone wants to know how not to go broke using redemption games. In your Laser Tag facility, redemption can either be a blessing or a failure waiting to happen. . . .
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Eliminate Thief, Increase Revenues
Frank Seninsky
Most Laser Tag facilities that contain a reasonable number of coin-operated games fully understand the many benefits of using tokens instead of that country's coin currency. . . .
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Token Theft
Are You Losing 15-25% of Your Game Revenue Without Knowing It?
Frank Seninsky and Gerald J. Merola
The Laser Tag facilities that supposedly run under tight control are usually the ones where we have discovered 15-30 percent of the game revenue walking out the door.image1| . . .
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The Most Important Number An Operator Can Have
Frank Seninsky
Perhaps the most important question for successful operating is this one: how do you actually measure whether or not you're making money (or losing money) on specific coin-op games and on a particular location? . . .
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Maximizing Returns On Your Coin Op Game Portfolio
Frank Seninsky
The Dow Jones. Dividends. Price earnings ratio. You may recognize these terms from stock investments. When you look at the definitions of these terms, you also may find that they can apply to the amusement game industry. . . .
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The Decision To Buy, Lease or Revenue Share
Coin Operated Games
Fank Seninsky
Since the dawn of the coin-operated amusement industry, both owners of game facilities and game suppliers have debated the decision to buy, lease or revenue share coin-operated amusement machines. . . .
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Are You Selecting The Appropriate Games
For Your Guests?
Gerald J. Merola
These days, it seems as though the "information super highway" has permitted both small and large businesses to analyze anything and everything about their customer base, from effective target marketing to the profiling of would-be consumers. . . .
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Overcoming Operator -- And Location -- Sales Resistance.
Frank Seninsky
Occasionally I've had to turn down some very good, faraway game revenue sharing opportunities, mainly because the revenues didn't support the high cost of a start-up full-time technician. . . .
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Challenging the Norm
Gerald J. Merola
When was the last time you decided to take the road less traveled? You know the road, it's the one where there are no markings, no directions, and absolutely no guarantees that you'll get where you're going. . . .
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Is There A Debit/Smart Card In Your Future? Almost Certainly.
Frank Seninsky
The American economy is increasingly moving to cashless operations for more and more ordinary consumer retail transactions. These days you can get through much of daily life with just an ATM/credit card, from filling your car's gas tank to buying groceries, stamps and so on. . . .
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If The Cash Box Is Always King, It's Time He Was Dethroned.
Frank Seninsky
Manufacturers in our industry are suffering from the misconception that operators "should" buy a new game if it earns well in the cashbox. The operator, however, uses a very different rule of thumb. Does the game increase overall location revenues, or does it simply transfer money from the other machines on the same site? . . .
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Decoding the Myth of Redemption Percentaging
Frank Seninsky
Of late, the AEM Team has been focusing heavily on our consulting business. That's good, because it's a sign of an improved economy and the fact that investment dollars are looking to get into the industry. . . .
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Displaying Matches 16 thru 28 of 28 Found BACK
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